The value of the Premier League’s overseas broadcasting rights for 2019-22 has risen 35 per cent to £4.35 billion, ensuring that


The broadcast and internet boom has changed the way sports are consumed globally. Sports entities have newfound fans outside of


Sports consumption and engagement in India has experienced a massive shift from radio, television broadcast, online and now OTT. The


India is one of the fastest growing sports markets in the world. Currently, sports are growing by 15% in India


We came across Facebook’s report titled ‘ The changing profile of sports fans around the world‘ and it had some


If someone told you that SonyLIV clocked 45 million viewers for the FIFA 2018World Cup via their website and mobile


Politics and corruption in sport has been impacting numerous sports in the past through boycotting of Olympics, recently run state-funded


The PyeongChang Winter Games were the most successful games in the history of Winter Olympics. The games were also significant


Sports fans use second screens to check scores and engage with social media and short format video clips are the


IPL is India’s biggest sports league. In a span of 10 years, it has become one of the hottest and